2023
Interpretations '23
Interpretations is an anticipated annual art exhibition hosted at the prestigious Srishti Institute, serving as a captivating centrepiece during the final open house for the Interim unit.
Fest Branding
Wayfinding
ABOUT
Interpretations is an anticipated annual art exhibition hosted at the prestigious Srishti Institute, serving as a captivating centerpiece during the final open house for the Interim unit.
STYLE
Deciding upon what logo to go to was an enjoyable task as we want the logo not to be ‘corporate’ and to add fun to it. After brainstorming, we devised different glyphs instead of some letters and finished the logo after refining it more.
With funky hand-drawn illustrations created by my team members, I designed some eye-catching invite posters. These posters were strategically placed across Yelahanka, Bangalore, to create a buzz and excitement about the upcoming event. Additionally, digital versions were designed for distribution via email and posted on various social media platforms, ensuring a dynamic reach.
WAYFINDING
One important aspect I had to consider was wayfinding around the campus. Considering the differences between each building and floor and how to make it look aesthetically pleasing, we developed the concept of using isometrics to divide all the floors of buildings.
Subsequently, we implemented blown-up isometrics of each floor for the floor-specific navigation boards. Using colours to represent each building arose later, as we believed it would be more convenient for people unfamiliar with every building to distinguish between them. We also included essential aspects like places for drinking water, restrooms, and medical and wellness rooms throughout all these posters.
IN-DEPTH
For comprehensive branding insights, refer down to the complete project.
Interpretations '23
OTHER WORKS
© 2025
2023
Interpretations '23
Interpretations is an anticipated annual art exhibition hosted at the prestigious Srishti Institute, serving as a captivating centrepiece during the final open house for the Interim unit.
Fest Branding
Wayfinding
ABOUT
Interpretations is an anticipated annual art exhibition hosted at the prestigious Srishti Institute, serving as a captivating centerpiece during the final open house for the Interim unit.
STYLE
Deciding upon what logo to go to was an enjoyable task as we want the logo not to be ‘corporate’ and to add fun to it. After brainstorming, we devised different glyphs instead of some letters and finished the logo after refining it more.
With funky hand-drawn illustrations created by my team members, I designed some eye-catching invite posters. These posters were strategically placed across Yelahanka, Bangalore, to create a buzz and excitement about the upcoming event. Additionally, digital versions were designed for distribution via email and posted on various social media platforms, ensuring a dynamic reach.
WAYFINDING
One important aspect I had to consider was wayfinding around the campus. Considering the differences between each building and floor and how to make it look aesthetically pleasing, we developed the concept of using isometrics to divide all the floors of buildings.
Subsequently, we implemented blown-up isometrics of each floor for the floor-specific navigation boards. Using colours to represent each building arose later, as we believed it would be more convenient for people unfamiliar with every building to distinguish between them. We also included essential aspects like places for drinking water, restrooms, and medical and wellness rooms throughout all these posters.
IN-DEPTH
For comprehensive branding insights, refer down to the complete project.
Interpretations '23
OTHER WORKS
© 2025
2023
Interpretations '23
Interpretations is an anticipated annual art exhibition hosted at the prestigious Srishti Institute, serving as a captivating centrepiece during the final open house for the Interim unit.
Fest Branding
Wayfinding
ABOUT
Interpretations is an anticipated annual art exhibition hosted at the prestigious Srishti Institute, serving as a captivating centerpiece during the final open house for the Interim unit.
STYLE
Deciding upon what logo to go to was an enjoyable task as we want the logo not to be ‘corporate’ and to add fun to it. After brainstorming, we devised different glyphs instead of some letters and finished the logo after refining it more.
With funky hand-drawn illustrations created by my team members, I designed some eye-catching invite posters. These posters were strategically placed across Yelahanka, Bangalore, to create a buzz and excitement about the upcoming event. Additionally, digital versions were designed for distribution via email and posted on various social media platforms, ensuring a dynamic reach.
WAYFINDING
One important aspect I had to consider was wayfinding around the campus. Considering the differences between each building and floor and how to make it look aesthetically pleasing, we developed the concept of using isometrics to divide all the floors of buildings.
Subsequently, we implemented blown-up isometrics of each floor for the floor-specific navigation boards. Using colours to represent each building arose later, as we believed it would be more convenient for people unfamiliar with every building to distinguish between them. We also included essential aspects like places for drinking water, restrooms, and medical and wellness rooms throughout all these posters.
IN-DEPTH
For comprehensive branding insights, refer down to the complete project.
Interpretations '23
OTHER WORKS
© 2025